Attract international students with high-quality marketing materials
Promoting your school's brand globally
Attracting international students and their families is a key objective for your school. Our team at MAPS Marketing has the expertise and experience to help you achieve this goal. We create customised marketing materials for your target international audience, such as brochures, pamphlets, or digital content. We highlight your school’s distinctive features and advantages, and persuade them to choose your school.
We conduct extensive research to understand the needs and preferences of international students and their families. We use this insight to craft marketing materials that appeal to them and capture their attention. We select the appropriate language, design, and cultural elements to convey a sense of warmth and excitement. We enhance your school’s image and reputation in the international arena. We assist you in establishing a lasting relationship with international students and making a memorable impression on them.
Tailored marketing collateral for international audiences
International audiences have different cultures and preferences that affect how they respond to marketing materials. Our team at MAPS Marketing has the skills and experience to create marketing collateral that suits their needs and expectations. We customise our brochures, pamphlets, or digital content to showcase your school’s strengths and advantages, while keeping an authentic Australian voice.
We conduct thorough research and analysis to understand what your target international audience wants and needs. We use this insight to craft marketing collateral that appeals to their goals, values, and interests. We pay attention to language choices, design elements, and cultural factors to produce materials that attract and engage prospective students and their families. We blend your school’s identity with an international flavour, to help you build a strong relationship with potential students and make a lasting impression that distinguishes your institution.
Strengthening your school's reputation through international marketing
Your school’s reputation is an important factor that affects the choices of prospective students and their families. At MAPS Marketing, we use international marketing to enhance and improve your school’s reputation. We work with you to design strategic campaigns and messages that create a positive image for your school among international audiences. We show the world how excellent your school is, and we help teachers, staff, students, and parents feel proud and loyal to your institution.
Our marketing experts know how to showcase your school’s achievements, unique programs, and success stories to the world. We create convincing stories and content that connect with the people who matter in the international education community, such as potential students, their families, and influential educational organisations. We plan and execute marketing initiatives that make your school’s reputation go beyond borders, attracting the best students and strengthening your position as a leading educational institution. Together, we can raise your school’s status in the world and create a strong group of supporters who help your institution grow and succeed.